Archived Geehan Group Webinars
Dominating the B2B World: Sustainable, Predictable and Profitable Growth
January 9, 2012 | 12-1pm EST | Register at: Aileron
B2B companies aren’t like B2C companies. They don’t acquire and retain customers with Super Bowl ads, Twitter accounts, or cute, little green geckos. To achieve sustainable, predictable, and profitable growth, you MUST follow a different playbook.
In this webinar, Author Sean Geehan illustrates the three key differences in the B2B world along with what to do about them.
Attendees will learn how to:
- Drive internal alignment among leadership team
- Establish market aligned strategic planning process
- Increase retention and growth of largest customers
- Ignite innovation that delivers a competitive advantage
- Maximize sales and margins
- Completely separate from the competition