Drive Sales through Executive Summits
Executive Customers Become Your Advocates
In addition to Customer Advisory Boards, Geehan supports clients by defining and executing Executive Summits – one-time centralized or regional events – that bring key decision-makers together to preview a strategy, product or market innovation. Through these focused exchanges, customers become first-to-know, first-to-buy and first to advocate your solution in the marketplace.
Through these executive-level exchanges, customers become your advocates with prospects. Leveraging a dialog centered on common issues for all participants, customers are positioned as thought leaders in the marketplace and provide real-life proof-of-concept in addition to a reliable network of peers.
Benefits of Executive Summits
- Customers selling customers
- Executive contact with customers
- Accelerated sales cycles
The Geehan Advantage
Our experience in conducting these customized Executive Summits points to the most critical success factor - relevance. It is our role to assist our clients in making sure the content and delivery is valuable to attendees. We’ll work with your team to set objectives, align sales, product, and marketing organizations around customer needs, define and recruit attendee targets, prepare content, plan the event(s), train and/or facilitate the sessions, and measure results.
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